My Blog

The tech scene loves a good shortcut. Right now, that shortcut is the "AI Wrapper Business"—a glossy user interface layered over a powerful, off-the-shelf Large Language Model (LLM). It feels like genius: outsource the hard part (building the model) and focus on the wrapper (distribution and design). Low overhead, high potential. What could possibly go wrong? If you want to build a business that provides enduring value and doesn't rely on continuously hiking the price, read t

Brand portfolio mergers are often seen as simple exercises in corporate restructuring. However, the reality is far more complex.

Discover how to turn an innovative water concept into a market hit.

In a world driven by data, qualitative insights are the unsung heroes in shaping impactful KPIs.