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My Blog
Top of mind thoughts and perspectives related to tech and anthropology.


The 2026 Strategic Reality Check: Beyond the AI Sugar Rush
You probably think I’m doubting my warnings about "wrappers" now that the headlines are full of billion-dollar exits. I’m not. In fact, I’m doubling down. As we head toward 2026, the great AI sugar rush of the last twelve months is finally wearing off. The hype hasn’t disappeared; it has simply met the cold, hard floor of strategic reality. We are moving away from a year of Invention (building things because we can) toward a year of Reinvention (building things that actual

Jude Temianka
Jan 45 min read


Running Before You Can Walk: The Hidden Cost of Premature AI in Customer Experience.
You’ve read the reports, sat through the board meetings, and perhaps winced at the sky-high token count of an over-ambitious Generative AI pilot. You know the truth: AI is not a magic wand for cost-cutting, especially not in high-stakes Customer Experience.
The goal shouldn't be to replace humans with machines; it should be to strategically leverage automation to handle the transactional and free up our most empathetic agents for the truly transformational.

Jude Temianka
Nov 11, 20255 min read


Defensibility in the Age of AI: 5 Questions to Ask Before You Build
The biggest risk in AI venture building right now isn't technical failure, it's strategic fragility. Most new products are built on a house of cards: high token burn, easily replicated features, and zero defensible IP. You can build something fast, but can you build something that lasts? Before you invest another hour, cent, or ounce of emotional energy, you should ask yourself these five critical questions!

Jude Temianka
Nov 4, 20256 min read


Flexing Your Brand Muscle: A Strategist’s Guide to Picking the Perfect Framework
In this article, I test different strategic frameworks to explore how On can move beyond performance to become a lifestyle choice.

Jude Temianka
Sep 29, 20245 min read


The Great Portfolio Puzzle: Unravelling the Complexity of Brand Mergers
Brand portfolio mergers are often seen as simple exercises in corporate restructuring. However, the reality is far more complex.

Jude Temianka
Aug 4, 20243 min read


Crafting a Winning Promotional Strategy for Dual-Branded Beauty Water
Discover how to turn an innovative water concept into a market hit.

Jude Temianka
Jul 14, 20247 min read


From Istanbul Heatwaves to Beauty on the Go: Rethinking Mineral Water
Identify key factors that make a mineral water brand successful and discover the possibilities of merging beauty and hydration.

Jude Temianka
Jun 30, 20244 min read


Beyond Numbers: Enhancing Stakeholder Buy-In and Continuous Improvement with Qualitative Insights
In a world driven by data, qualitative insights are the unsung heroes in shaping impactful KPIs.

Jude Temianka
May 12, 20246 min read
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